The increase of academies in the UK is one that gives rise to questions about the shape of the future of the education system. The event organisers, GovNet Events, needed to convey a brand message that positioned this conference as the must-attend event for anyone in the industry who needs help in navigating the changes that lie ahead.
What we did
A ‘sign post’ identity was developed that showed multiple and instantly recognisable imagery, all coming together to present the notion that ‘change is here.’ The inference is that the Academies Show: 2011 is the place to go for help in achieving direction. This creative was rolled out across web, email and print.
http://www.academiesshow.co.uk
